B2B Lead Generation Articles on Taking over an industry, one Sales 2.0 step at a time

• Taking over an industry, one Sales 2.0 step at a time
  Inside Sales Tips Blog | Nov 21, 2010 | Permalink
  This past week I delivered an inside sales training course to a client that makes devices used to diagnose electrical problems. This company makes terrific equipment, has begun to take market share away from its biggest competitor (who owns 90% of the market), and has hired me to train their inside sales team to take over and own the market in one year. In a coaching session that occurred last week, we cooked up some bright ideas that the competition probably won't be using. I'm going to tell you what they are, but I'm not going to divulge the client or the industry to protect our program. I've been teaching the techniques we're using for years now, but there are a few new twists because of some tools we're using today that fall into the Sales 2.0 realm. So read on, and use them to take...
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