How to Keep Your Sales Team Happy With Great B2B Business Contacts Lists

How to Keep Your Sales Team Happy With Great B2B Business Contacts Lists

The ever so popular scenario in so many businesses today. Marketing teams doing their best to source as many contacts and sales leads to pass on to the sales team only to find the sales team unhappy with the business contacts they are getting and the cycle just continues. Acquiring business contacts and lead lists from various sources to upload them into the company CRM so that sales people can use this data is not an easy task but has to be done to keep supplying fresh contact list? Well if I were selling and received a list of business contacts here are a few things I would like to see in them:

  • I would like to pick a business contact, pick up the phone & dial the phone knowing well that I am reaching someone in the right role who knows exactly what I'm talking about when I speak to him/her and won't say "you've got the wrong person and that's not really my area"
  • I would like to have complete contact information for that person so that I can call, email or send something via snail mail for the person handy without having to spend my time digging it up
  • I would like to have a direct number or extension for the contact wherever possible so I can bypass gatekeepers and connect with them quicker
  • I would like to know that if I post something to the contact at the address provided it will go to the right place and not to a location which may belong to the same company but not where the contact is located
  • I would like to know that when I call a contact that he does, in fact, exist in the company and hasn't left the organization last year which is often the case with older data that has been on the shelf for a while
A business contact may not necessarily be a qualified lead and sales folks don't always expect this but a well-built list where extra care has been taken to ensure you have a correct and verified contact to connect your target accounts can make life a lot easier on them and more importantly a lot more effective in a shorter time as against working with poor quality contact lists and data. Invest your resources in a better source of business contacts and keep your sales team happy.

Trusted by Marketing Leaders

kyle testimonial Kyle Martinowichsmartling
ReadyContacts has been instrumental in our demand generation strategy at Smartling. ReadyContacts continues to clearly understand our ideal customer profiles and buyer personas to curate accounts & contacts. ReadyContacts ability to deliver high quality leads while being flexible with our timelines has been instrumental in growing our pipeline. They have been a true partner!
Katie May testimonialKatie MayShippingEasy
Ready Contacts has been a great partner since we started ShippingEasy. They are wickedly fast and very open to feedback on lead quality, etc as we embark on new campaigns. We have found their leads to be higher quality than any other vendor we have tried. Their team is a pleasure to work with and always responsive.
Katie McEachern testimonialKatie McEachernpega
ReadyContacts has been an extremely reliable source to get embedded contact for our key targets accounts for marketing campaigns. would recommend them without reservation.
Anna Jensen testimonialAnna Jensen Digital shadows
After piloting various data vendors, it was easy to see that ReadyContacts is a cut above. The quality of the contact data us well above industry average and our sales development teams have seen great success tapping into new geos using lead data from ReadyContacts. Their customer support and responsiveness also making working with them extremely easy.
Alex Mitchell testimonialAlex MitchellStepOne
Vaibhav was great to work with. He took the time to understand our needs to generate the best lead list for our requirements. He also managed the transaction with us professionally