32 Best Sales Prospecting Tools Necessary For Your Sales Stack

Are you struggling to find new leads and convert them into paying customers?

Well, you're not alone. Sales prospecting is one of the most challenging parts of the sales process.

But thanks to the rise of sales prospecting tools, it's now easier than ever to find and engage with potential customers.

In this article, we will explore the best sales prospecting tools available and help you find the right one for your team.

We will provide an overview of why it is important for sales teams.

Why is Sales Prospecting Important?

Sales prospecting is crucial because it helps sales teams identify and target high-quality leads that are more likely to convert into customers.

It also allows sales reps to build relationships with potential customers, which can lead to long-term business relationships and increased sales.

Best Sales Prospecting Tools

1. Sales Navigator

Sales Navigator is a sales prospecting tool by LinkedIn that allows you to search for and connect with potential leads directly from the LinkedIn platform. With Sales Navigator, you can save leads and accounts, receive lead recommendations, and even access real-time insights and news on your leads and accounts. Sales Navigator also offers powerful search and filtering options, making it easy to find the right leads for your business.

Price Plans:

• Professional: $79.99 per user per month: Adds lead recommendations, account and lead saving and sales insights.
• Team: $1,199.88 per year for 5 users: Adds team collaboration and CRM integration.
• Enterprise: Contact Sales: Adds custom reporting, admin tools, and advanced integrations.

2. ReadyContacts

ReadyContacts is a B2B contact database and lead generation platform that helps businesses find and engage with potential customers. With ReadyContacts, you can create targeted lists of prospects, validate and verify contact information, and enrich your CRM data. The platform also offers features like data cleansing and custom data solutions to help you maintain accurate and up-to-date customer data.

Price Plans:

• Custom: Contact Sales: Adds access to the ReadyContacts database and custom data solutions.

3. HubSpot Sales

HubSpot Sales is an all-in-one sales prospecting tool that offers a range of features to help you streamline your sales process. With HubSpot Sales, you can easily create and track personalized emails, schedule appointments, and even make calls directly from the platform. HubSpot Sales also offer robust analytics and reporting features, allowing you to track the effectiveness of your sales campaigns and optimize your outreach efforts.

Price Plans:

• Free: Email tracking, email scheduling, meeting scheduling, and email templates.
• Starter: $45 per user per month: Adds meeting booking, prospecting tools, document tracking, and custom templates.
• Professional: $450 per user per month: Adds sales automation, team collaboration, and eSignatures.
• Enterprise: $1,200 per user per month: Adds advanced automation, advanced reporting, and custom event automation.

4. Hunter

Hunter is a simple yet powerful sales prospecting tool that allows you to find and verify email addresses for potential leads. With Hunter, you can easily search for email addresses based on domain name or company name and even verify the accuracy of email addresses using Hunter's built-in verification tool. Hunter also offers integrations with popular sales and marketing platforms, making it easy to add new leads to your existing workflows.

Price Plans:

• Free: 50 requests per month: Adds domain search, email finder, and email verification.
• Starter: $49 per month for 1,000 requests: Adds team features, bulk domain search, and domain verification.
• Growth: $99 per month for 5,000 requests: Adds priority support, CRM integrations, and priority data sources.
• Pro: $199 per month for 10,000 requests: Adds priority support, single sign-on (SSO), and API access.

5. Leadfeeder

Leadfeeder is a sales prospecting tool that allows you to track the companies that visit your website, and identify potential leads based on their behavior. With Leadfeeder, you can see which pages of your website are being visited, how long visitors are spending on each page, and even which companies are visiting your site. Leadfeeder also integrates with popular CRM and marketing automation platforms, making it easy to add new leads to your existing workflows.

Price Plans:

• Lite: $55 per month: Adds up to 100 leads per month, email notifications, and integrations.
• Premium: $205 per month: Adds up to 1,000 leads per month, lead scoring, and custom feeds.
• Enterprise: Contact Sales: Adds unlimited leads, custom integrations, and dedicated support.

6. Apollo

Apollo is an all-in-one sales engagement platform that helps businesses find and close more deals. With Apollo, you can create custom email campaigns, automate your sales workflow, and even use predictive analytics to identify potential leads. The platform also offers a database of over 200 million contacts to help you find the right prospects for your business.

Price Plans:

• Starter: $99 per user per month: Adds email tracking, custom email campaigns, and integrations.
• Professional: $199 per user per month: Adds automated outreach, team collaboration, and analytics.
• Advanced: Contact Sales: Adds predictive analytics, custom reporting, and dedicated support.

7. Bombora

Bombora is a B2B intent data platform that helps businesses identify and engage with potential leads based on their online behavior. With Bombora, you can see which companies are researching topics related to your business and target them with relevant marketing campaigns. The platform also integrates with popular marketing automation tools like HubSpot and Marketo.

Price Plans:

• Basic: Contact Sales: Adds access to intent data segments and a self-service platform.
• Pro: Contact Sales: Adds customized intent data solutions and dedicated support.

8. Clearbit Prospector

Clearbit Prospector is a lead generation tool that helps businesses find and verify email addresses for potential leads. With Clearbit Prospector, you can search for leads by company name, job title, or location and get verified email addresses for those leads. The platform also integrates with popular sales engagement tools like Salesforce and HubSpot.

Price Plans:

• Basic: $6,000 per year: Adds up to 1,000 searches per month, email verification, and integrations.
• Pro: $12,000 per year: Adds up to 2,500 searches per month, advanced search filters, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, unlimited searches, and dedicated account management.

9. Clutch

Clutch is a B2B ratings and reviews platform that helps businesses find and compare service providers. With Clutch, you can read reviews and ratings from verified clients to find the right service provider for your business. The platform also offers a directory of over 27,000 service providers across various industries.

Price Plans:

• Free: Adds access to Clutch's directory of service providers and client reviews.
• Premium: Contact Sales: Adds priority exposure in search results and dedicated support.

10. Cognism

Cognism is a B2B lead generation and sales intelligence platform that helps businesses find and engage with potential customers. With Cognism, you can search for leads by company name, job title, or location and get verified contact information for those leads. The platform also offers sales intelligence features like sales trigger alerts and account-based marketing.

Price Plans:

• Basic: $500 per month: Adds up to 2,000 leads per month, email verification, and integrations.
• Pro: $1,000 per month: Adds up to 5,000 leads per month, advanced search filters, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, unlimited leads, and dedicated account management.

11. Crunchbase

Crunchbase is a B2B database platform that helps businesses find and research potential customers and competitors. With Crunchbase, you can search for companies, investors, and key people in your industry and get detailed information about them. The platform also offers a newsfeed to keep you updated on the latest industry trends and developments.

Price Plans:

• Basic: Free: Adds access to limited company and investor profiles, newsfeed, and events.
• Pro: $29 per user per month: Adds advanced search filters, alerts, and integration with Salesforce.
• Enterprise: Contact Sales: Adds custom pricing, unlimited access to Crunchbase data, and dedicated support.

12. Datanyze Insider

Datanyze Insider is a sales intelligence platform that helps businesses find and target potential customers based on their technology stack. With Datanyze Insider, you can see which technologies companies are using and target them with relevant marketing campaigns. The platform also offers email verification and sales prospecting features.

Price Plans:

• Basic: $1,188 per year: Adds access to technology usage data and integrations.
• Pro: $2,388 per year: Adds advanced search filters, email verification, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, unlimited access to Datanyze data, and dedicated account management.

13. Demandbase

Demandbase is an account-based marketing platform that helps businesses identify and engage with potential customers at scale. With Demandbase, you can target specific accounts and decision-makers with personalized marketing campaigns across various channels. The platform also offers analytics and reporting features to help you measure your marketing ROI.

Price Plans:

• Basic: Contact Sales: Adds account-based advertising, web personalization, and analytics.
• Pro: Contact Sales: Adds sales insights, sales alerts, and integrations.
• Enterprise: Contact Sales: Adds custom pricing, dedicated support, and advanced features.

14. Detective

Detective is a sales intelligence platform that helps businesses identify and verify potential leads. With Detective, you can search for leads by company name, job title, or location and get verified contact information for those leads. The platform also offers sales intelligence features like sales trigger alerts and lead scoring.

Price Plans:

• Basic: $199 per user per month: Adds access to the Detective database and integrations.
• Pro: Contact Sales: Adds custom data solutions, dedicated support, and advanced features.

15. EverString

EverString is a sales and marketing intelligence platform that helps businesses find and target potential customers based on their technology stack and firmographic data. With EverString, you can create targeted marketing campaigns and generate high-quality leads for your business. The platform also offers analytics and reporting features to help you measure your marketing ROI.

Price Plans:

• Basic: Contact Sales: Adds access to the EverString database and integrations.
• Pro: Contact Sales: Adds custom data solutions, lead scoring, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

16. FindThatLead

FindThatLead is a lead generation tool that helps businesses find and verify email addresses for potential leads. With FindThatLead, you can search for leads by company name, job title, or location and get verified email addresses for those leads. The platform also offers email outreach features to help you engage with potential customers.

Price Plans:

• Basic: $49 per user per month: Adds up to 500 credits per month, email verification, and integrations.
• Pro: $99 per user per month: Adds up to 1,500 credits per month, advanced search filters, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, unlimited credits, and dedicated account management.

17. FollowerWonk

FollowerWonk is a social media analytics platform that helps businesses find and engage with potential customers on Twitter. With FollowerWonk, you can search for Twitter users by keywords, hashtags, or bio information and analyze their followers, engagement, and influence. The platform also offers features like social graph mapping and competitor tracking to help you stay ahead of the curve.

Price Plans:

• Basic: Free: Adds access to limited Twitter search and analysis features.
• Pro: $29 per month: Adds unlimited searches, saved searches, and advanced analytics.
• Agency: $79 per month: Adds team management, white-label reporting, and custom branding.

18. Groove.co

Groove.co is a sales engagement platform that helps businesses streamline their sales processes and improve their outreach efforts. With Groove.co, you can automate your sales workflows, create personalized emails, and track your outreach performance. The platform also offers sales analytics and reporting features to help you optimize your sales efforts.

Price Plans:

• Starter: $9 per user per month: Adds basic email tracking and templates.
• Pro: $39 per user per month: Adds email scheduling, automated sequences, and advanced reporting.
• Enterprise: Contact Sales: Adds custom pricing, dedicated support, and advanced features.

19. HGInsight

HGInsight is a sales intelligence platform that helps businesses identify and target potential customers based on their technology stack and firmographic data. With HGInsight, you can create targeted marketing campaigns and generate high-quality leads for your business. The platform also offers analytics and reporting features to help you measure your marketing ROI.

Price Plans:

• Basic: Contact Sales: Adds access to the HGInsight database and integrations.
• Pro: Contact Sales: Adds custom data solutions, lead scoring, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

20. LeadBoxer

LeadBoxer is a sales and marketing intelligence platform that helps businesses identify and engage with potential customers across various channels. With LeadBoxer, you can track website visitors, social media interactions, and email engagements to create targeted marketing campaigns. The platform also offers analytics and reporting features to help you measure your marketing ROI.

Price Plans:

• Basic: $99 per user per month: Adds website tracking, social media tracking, and email tracking.
• Pro: $199 per user per month: Adds custom data solutions, lead scoring, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

21. MailTester

MailTester is an email verification tool that helps businesses verify the validity of email addresses for potential leads. With MailTester, you can check if an email address is valid, and if it belongs to a real person or company. The platform also offers bulk email verification and validation features to help you verify email lists at scale.

Price Plans:

• Basic: Free: Adds limited email verification and validation features.
• Pro: $29 per month: Adds bulk email verification, custom integrations, and dedicated support.

22. Overloop

Overloop is a sales and marketing intelligence platform that helps businesses identify and engage with potential customers across various channels. With Overloop, you can track website visitors, social media interactions, and email engagements to create targeted marketing campaigns. The platform also offers analytics and reporting features to help you measure your marketing ROI.

Price Plans:

• Basic: $100 per month: Adds website tracking, social media tracking, and email tracking.
• Pro: $250 per month: Adds custom data solutions, lead scoring, and dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

23. Product Hunt

Product Hunt is a community-driven platform that helps businesses showcase their products and services to a highly engaged audience. With Product Hunt, you can submit your product or service to the community, get feedback and support, and generate buzz around your business. The platform also offers features like user engagement tracking and community-building tools to help you connect with potential customers and advocates.

Price Plans:

• Basic: Free: Adds access to basic product submission and community engagement features.
• Pro: $499 per year: Adds featured product placement, analytics, and promotion tools.

24. Prospect.io

Prospect.io is a sales prospecting and lead generation platform that helps businesses find and engage with potential customers. With Prospect.io, you can create targeted lists of prospects, send personalized emails, and track your outreach performance. The platform also offers features like email verification and CRM integration to help you streamline your sales processes.

Price Plans:

• Starter: $79 per month: Adds access to basic prospecting and email features.
• Growth: $129 per month: Adds advanced prospecting and email features, as well as team collaboration tools.
• Pro: $299 per month: Adds custom integrations, lead scoring, and dedicated support.

25. Reply.io

Reply.io is a sales engagement platform that helps businesses automate their sales processes and improve their outreach efforts. With Reply.io, you can create personalized emails, automate follow-up sequences, and track your outreach performance. The platform also offers features like email verification and A/B testing to help you optimize your sales efforts.

Price Plans:

• Individual: $70 per month: Adds access to basic sales engagement and email features.
• Business: $170 per month: Adds team management, advanced reporting, and custom integrations.
• Enterprise: Contact Sales: Adds custom pricing, dedicated support, and advanced features.

26. Skrapp

Skrapp is a B2B contact database and lead generation platform that helps businesses find and engage with potential customers. With Skrapp, you can create targeted lists of prospects, validate and verify contact information, and enrich your CRM data. The platform also offers features like email verification and lead enrichment to help you maintain accurate and up-to-date customer data.

Price Plans:

• Basic: $49 per month: Adds access to basic contact database and lead generation features.
• Pro: $99 per month: Adds advanced prospecting and email features, as well as team collaboration tools.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

27. Tami

Tami is a sales prospecting and lead generation platform that helps businesses find and engage with potential customers. With Tami, you can create targeted lists of prospects, validate and verify contact information, and enrich your CRM data. The platform also offers features like email verification and custom data solutions to help you maintain accurate and up-to-date customer data.

Price Plans:

• Basic: $499 per month: Adds access to basic prospecting and lead generation features.
• Pro: $999 per month: Adds advanced prospecting and lead generation features, as well as dedicated support.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

28. Uplead

Uplead is a B2B contact database and lead generation platform that helps businesses find and engage with potential customers. With Uplead, you can create targeted lists of prospects, validate and verify contact information, and enrich your CRM data. The platform also offers features like email verification and custom data solutions to help you maintain accurate and up-to-date customer data.

Price Plans:

• Basic: $99 per month: Adds access

to basic contact database and lead generation features.

• Plus: $199 per month: Adds advanced prospecting and email features, as well as team collaboration tools.
• Professional: $399 per month: Adds custom data solutions, lead enrichment, and dedicated support.

29. Usergems

Usergems is a customer data platform that helps businesses find and engage with high-value customers. With Usergems, you can identify and prioritize customers who are likely to convert or renew, and create targeted campaigns to reach them. The platform also offers features like data enrichment and integrations with popular CRM and marketing tools.

Price Plans:

• Starter: $199 per month: Adds access to basic customer data and segmentation features.
• Growth: $399 per month: Adds advanced customer data and segmentation features, as well as team collaboration tools.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

30. Vainu

Vainu is a sales intelligence platform that helps businesses find and engage with potential customers. With Vainu, you can create targeted lists of prospects based on company data, and access real-time insights on their business and buying behavior. The platform also offers features like automated prospecting and lead enrichment to help you streamline your sales processes.

Price Plans:

• Basic: $1,500 per year: Adds access to basic company data and prospecting features.
• Pro: $6,000 per year: Adds advanced company data and prospecting features, as well as team collaboration tools.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

31. Vidyard

Vidyard is a video marketing platform that helps businesses create, host, and share video content. With Vidyard, you can create personalized video campaigns, track viewer engagement, and integrate video into your sales and marketing processes. The platform also offers features like video analytics and CRM integration to help you measure the impact of your video content.

Price Plans:

• Free: Adds access to basic video hosting and sharing features.
• Pro: $15 per user per month: Adds advanced video creation and hosting features, as well as team collaboration tools.
• Teams: $300 per month: Adds advanced team management and analytics features, as well as dedicated support.

32. Yet Another Mail Merge

Yet Another Mail Merge is a mail merge and email tracking tool that helps businesses send personalized emails at scale. With Yet Another Mail Merge, you can create custom email templates, automate follow-up sequences, and track email opens and clicks. The platform also offers features like A/B testing and CRM integration to help you optimize your email campaigns.

Price Plans:

• Basic: Free: Adds access to basic mail merge and email tracking features.
• Premium: $20 per user per month: Adds advanced mail merge and email tracking features, as well as team collaboration tools.
• Enterprise: Contact Sales: Adds custom pricing, dedicated account management, and advanced features.

Conclusion

Sales prospecting tools can help businesses find and engage with potential customers, improve their sales processes, and grow their revenue. With so many options available, it's important to choose a tool that meets your specific needs and budget. Whether you're looking for a B2B contact database, a sales engagement platform, or a customer data platform, there's a tool out there that can help you achieve your sales goals. So, take the time to research and compare different options, and choose the one that's right for you. Happy prospecting!

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FAQs

What is sales prospecting?

Sales prospecting is the process of identifying and qualifying potential customers for your business. This typically involves research and outreach to individuals or companies who may be interested in your products or services.

What does prospecting mean in sales?

In sales, prospecting refers to the process of identifying potential customers and determining whether they are a good fit for your business. This can involve research, outreach, and communication with potential customers to assess their needs and interests.

How can I use LinkedIn for sales prospecting?

LinkedIn is a powerful tool for sales prospecting, as it allows you to search for and connect with potential customers in your target market. To use LinkedIn for sales prospecting, start by creating a detailed profile that highlights your expertise and experience. Then, search for and connect with individuals or companies that may be interested in your products or services. You can also join relevant LinkedIn groups and engage in conversations with potential customers to build relationships and establish credibility.

How can I make a successful sales and prospecting call?

To make a successful sales and prospecting call, it's important to be well-prepared and focused on the needs of the customer. Before making the call, research the individual or company you'll be speaking with to better understand their interests and pain points. During the call, focus on building rapport and establishing a connection with the customer. Ask open-ended questions to better understand their needs, and be prepared to offer tailored solutions that address their specific challenges. Finally, be sure to follow up after the call to continue building the relationship and address any remaining questions or concerns.

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