Marketing Data Insider

A discussion of best practices, new tools & hacks for building stellar marketing databases.

When it comes to sources of business contacts as leads there are a number of different options. They are among the most valuable commodities in business to business sales and marketing and when you're out shopping for them, you'll notice they come in different packages. 

Business Contacts & Leads Shopping - Pay Per Use Vs Pay For All?

Geoff Alexander of Vertical Marketing: Discovering a new prospect world by reinventing your message" which is a brilliant strategy to focus your sales and marketing efforts on specific verticals that you have had success working with in the past and make the most of that experience. In his post, Geoff rightly points out:- To b

Divide & Conquer - Build Vertical Specific Marketing Databases

It's back to the office and back to work for most of us after the holidays. It's time to kick off the new year with some serious selling and everyone is charged up to drive more revenues this year. If you have been making resolutions for 2009 and any of them involve better practices to generate more leads and generate more revenues, then here is

Make A New Years Resolution - Clean Your B2B Data & Drive More Revenue

Just before the US financial crisis, fall of the banking system and the global economic meltdown, we saw a lot of global companies take a keen interest in getting a foot in the growing Indian market. Though India was not spared by the financial crisis that started in the more developed countries, the economy and predicted the growth rate of betw

Target Market India -Tips On Building Lists & Data On Indian Companies

This is about the time of the year when B2B marketers and sales professionals start sharing their forecasts of trends we are all likely to see in the year ahead. We all think about them, debate them, place our bets and take these into consideration and keep them in mind while developing sales and marketing strategies for the year ahead. So it ju

B2B Marketing Lists With A Twist - The New 2009 Flavor

Know your customer well. It's the golden rule. We have all heard about it. We all know it and yet so many will still take a chance picking up the phone and dialing a random with a number from a list or their CRM hoping to charm their prospect and coax them into buying. It's not just phone based, emails and direct mails are often send with a hit

First Impressions Are All The More Reason To Know Your Prospects Well

Over the past 18 months, we have received a number of inquiries from customers and prospects about building a list of their target accounts and decision makers for major accounts in India. The inbound leads that companies are receiving from India had gradually increased to a significant level as well over the past few years and the most importan

India Calling. What Is Your Marketing Strategy For India?

Jigsaw is a clear innovative in the B2B business contact lists space. All outbound B2B marketing is completely dependent on the quality of the list and Jigsaw came up with an innovative idea that made it possible to buy contacts at a small price, buy lots of them on demand and with a fair bit of accuracy in t

I Love Jigsaw. I Hate Jigsaw.

Cold calling is tough. Super tough. Some claim cold calling is dead. Other's say cold calling doesn't work. While all of these are true, none of them is 100% true and valid for every sales scenario. B2B software sales are still largely driven by sales teams calling on their target accounts and figuring out opportunities and closing sales with pe

Cold Calling Is Dead. Long Live (Smart) Cold Calling.

Trusted by Marketing Leaders

kyle testimonial Kyle Martinowichsmartling
ReadyContacts has been instrumental in our demand generation strategy at Smartling. ReadyContacts continues to clearly understand our ideal customer profiles and buyer personas to curate accounts & contacts. ReadyContacts ability to deliver high quality leads while being flexible with our timelines has been instrumental in growing our pipeline. They have been a true partner!
Katie May testimonialKatie MayShippingEasy
Ready Contacts has been a great partner since we started ShippingEasy. They are wickedly fast and very open to feedback on lead quality, etc as we embark on new campaigns. We have found their leads to be higher quality than any other vendor we have tried. Their team is a pleasure to work with and always responsive.
Katie McEachern testimonialKatie McEachernpega
ReadyContacts has been an extremely reliable source to get embedded contact for our key targets accounts for marketing campaigns. would recommend them without reservation.
Anna Jensen testimonialAnna Jensen Digital shadows
After piloting various data vendors, it was easy to see that ReadyContacts is a cut above. The quality of the contact data us well above industry average and our sales development teams have seen great success tapping into new geos using lead data from ReadyContacts. Their customer support and responsiveness also making working with them extremely easy.
Alex Mitchell testimonialAlex MitchellStepOne
Vaibhav was great to work with. He took the time to understand our needs to generate the best lead list for our requirements. He also managed the transaction with us professionally